Editor / Storyboard Writer

COMPANYWe’re looking for a performance-driven Storyboard Writer / Video Editor who understands what makes ads convert.

This role is primarily focused on creating high-performing storyboards, with editing as a secondary skill used to execute or refine concepts.

ROLE & RESPONSIBILITIESWhat You’ll Do

- Create performance-driven storyboards for social media ads

- Define the full visual flow of each ad — talking head, B-roll, actions

- Specify exactly what the actor is doing and showing in every moment

- Provide clear direction to editors on what to do (include stock footage, generate with AI, etc)

- Develop strong hooks, angles, and structures based on what’s currently working

- Think in scroll-stopping moments, pattern interrupts, and retention drivers

- Iterate concepts based on performance data and feedback

- Stay on top of trends, formats, and winning ad patterns

- Collaborate closely with marketing, editors, and copywriters to improve results

- Edit ads when needed to execute or refine your concepts

Responsibilities will include:Storyboard Creation

- Create performance-driven storyboards for paid social ads — defining the full visual flow of each concept: talking head, B-roll, actions, hooks, and on-screen text.

- Specify exactly what the actor is doing and showing in every moment — your storyboards should be executable without additional direction.

- Provide clear guidance to editors on what to do: include stock footage, generate with AI, add motion graphics, etc.

- Develop strong hooks, angles, and ad structures based on what's currently working across Meta and other platforms.

Creative Strategy

- Think in scroll-stopping moments, pattern interrupts, and retention drivers — and build those into every concept.

- Iterate concepts based on performance data and creative feedback.

- Stay on top of trends, formats, and winning ad patterns across DTC and direct-response categories.

- Collaborate closely with marketing, editors, and copywriters to improve results.

Editing

- Edit ads when needed to execute or refine your own storyboard concepts.

- Use Adobe Premiere Pro as the primary editing tool, with After Effects as needed.

- Use AI tools (avatars, voice, generative video, etc.) to supplement and enhance creative output.

WHAT WE OFFERWhat We’re Looking For

- Experience in storyboarding for ads

- Experience with DTC brands or UGC formats

- Strong understanding of performance marketing and direct-response principles

- Understanding of core performance metrics (hook rate, hold rate, retention)

- Strong instinct for what feels native to each platform

- Familiarity with current trends and ad formats

- Comfortable using AI tools (avatars, voice, generative video, etc.)

- Solid editing skills (Premiere Pro / After Effects)

- Strong written English (clear, concise, conversion-focused)

- Ability to work fast, iterate, and handle multiple concepts simultaneously

Originally posted on Himalayas